Wednesday, April 18, 2007

The Mercantile Group Selects CWSerenade

Datavantage/CommercialWare, a wholly owned subsidiary of MICROS Systems, Inc., a provider of technology for the specialty and general merchandise retail industry, has announced that its CWSerenade solution is providing The Mercantile Group with integrated cross-channel order management, as well as improved customer service and fulfillment functionality.

The Mercantile Group consists of three companies: Pure Hockey, specialty retail hockey stores; Sport Warehouse, discount sports apparel stores; and North Atlantic Distribution.

"Implementing CWSerenade has automated many of our processes, further improved our order fulfillment times and therefore had a positive impact on overall customer service," says William Craig, president, The Mercantile Group.

CWSerenade is a Java-based solution with seven comprehensive modules designed to flexibly address the cross-channel retailer's need for order management, fulfillment, customer service, warehousing/inventory control, merchandising, marketing and finance. These modules share a common database that provides real-time visibility to all customer and inventory information through the entire transaction lifecycle.

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