Wednesday, November 23, 2011

Digby Powers CHEFS Catalog mComm Site


CHEFS Catalog has announced the launch of a mobile optimized website powered by the Digby Mobile Platform for iPhone/iPod Touch, BlackBerry and Android. 

Key  features of the mobile optimized site include
  • Promotional bar that features unique cooking items      
  • Complete site search and easy-to-navigate categories  
  • Product pages that feature product images with alternate views              
  • Detailed item descriptions          
  • Ratings and reviews       
  • Share to Facebook and email a friend
Says Dave Sikora, President and CEO of Digby, “We are very excited about this partnership, and through our deep  commitment to the retail channel, look forward to making CHEFS  Catalog’s mobile strategy a long-term success."

Wednesday, November 09, 2011

AMEX to Invest in eComm Start-ups


American Express today announced a new multi-year digital commerce initiative designed to help identify and develop innovative technologies that will help accelerate the company's digital transformation and strengthen connections to a growing base of customers around the globe by investing $100 million in early stage startups in the digital commerce space.

"American Express is a 162 year old company that has continuously reinvented itself," said Dan Schulman, Group President, Enterprise Growth, American Express. "As we enter the next chapter in our history, we recognize the need to work with emerging technology companies to inspire change, encourage innovation, and ultimately deliver the best products and services to our customers."

The American Express digital commerce initiative will be managed out of the company's newly established office in Silicon Valley and led by Harshul Sanghi, who was recently appointed as Managing Partner, Enterprise Growth Group. Mr. Sanghi previously ran Motorola Mobility Ventures and brings a deep understanding of the venture community, as well as extensive expertise in identifying and working with promising early startups.

"The payments industry is underdoing a fundamental change as the very nature of commerce is redefined," said Mr. Sanghi. "We believe our global network of businesses and consumers, international employee base, world-class customer service and data analytics will provide a significant advantage to potential portfolio companies."

American Express' digital commerce initiative will look to make investments in companies focused on serving critical parts of the digital commerce experience, including loyalty and rewards, mobile and online payment management, fee-based services, security and fraud detection and data analysis.

Monday, November 07, 2011

Paul Fredrick Implements mCommerce with Digby


Paul Fredrick has announced the launch of a smartphone optimized Website on the Digby Mobile Platform so customers can now easily and conveniently access the full range of Paul Fredrick’s clothing for men from the palm of their hands anytime, anywhere.  The mobile site complements the company’s eCommerce and catalog channels, with support for search, browse and purchase of Paul Fredrick products from any smartphone, including iPhone/iPod Touch, BlackBerry and Android devices.  

The mobile site features:   
  • Rich product photographs with additional image views          
  • Complete product descriptions        
  • Customization options          
  • Customer-submitted product ratings and reviews   
  • Sizing Information  
  • Shop by Category, Top Sellers, Big & Tall and Clearance         
  • Share to Twitter, Facebook and email            
  • A complete, ever-present site search            
  • Email signup, shipping info and order status
 “Paul Fredrick is proudly known for supplying men with quality clothing that fits their lifestyle, at an affordable price,” said Amanda Bausher, Senior Marketing Manager, Web UX of Paul Fredrick.  “We work with our manufacturers to design and directly distribute every item in our collection, and we wanted to make this available through mobile devices as well.  We are seeing rapid growth in this area and believe this will help us to better serve our valuable customers.”

Paul Fredrick is going mobile at a very opportune time.  More than 33.3 million U.S. consumers already engage in shopping-related activities on their mobile phones Experian Simmons recently reported in their 2011 Mobile Consumer Report.

“Paul Fredrick is known for their high quality items and eye for style, all at a fair price. We are proud to partner with them on their mobile strategy to extend these same values and rich experiences to the mobile channel,” said Dave Sikora, President and CEO of Digby.
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