Sanderson, a publicly-owned supplier of multi-channel retail software solutions, has recently implemented their Elucid solution at Transair, the largest and most respected supplier of pilot flight equipment and aviation accessories in Europe.
Transair manages a successful mailorder operation, a rapidly expanding eCommerce channel, a wholesale distribution division, and four retail stores at Shoreham Airport, Gloucestershire Airport, Wycombe Air Park and Cambridge Street, London.
Following a review of their IT infrastructure, Transair recognized the need to replace their existing system and began searching for an IT solution to support their expanding and complex organization. The Elucid multi-channel retail solution from Sanderson was chosen for its functionality and flexibility to support multiple sales channels, underpinned by an integrated back-office system.
The first phase of the project focused on implementation of Elucid back-office at the Transair head office and warehouse facilities, closely followed by the roll-out of EPOS at their four stores. The final phase of the implementation was the launch of the new Trainsair eCommerce site, ensuring a seamless multichannel operation.
Transair is experiencing a number of company-wide benefits since implementing the Sanderson single integrated system – increased visibility across sales channels, more accurate stock levels, better customer information, and improved communication across the company. Elucid provides detailed customer profiling and analysis to drive marketing campaigns and equips Transair with essential management information for monitoring performance in key areas such as warehousing, procurement and finance.