Introducing SigmaCommerce 4.2

Sigma Micro has announced the upcoming availability of its direct commerce order management solution, SigmaCommerce 4.2, scheduled for a 2008 mid-summer release.

New benefits and features include:

PRODUCT RATINGS, REVIEWS, BLOGS
In conjunction with Sigma Micro’s new integrated Web 2.0 partner Last Piece Software, Product Ratings and Reviews are available for clients to create an online customer loyalty experience. They also leverage feedback from customers to build long-term relationships.

DEEP LINK URL CREATION WIZARDS
Deep Link URL Creation Wizards allow direct retailers to integrate content with commerce for an internet e-mail or keyword marketing strategy. You can also use generated URLs and source codes in other campaign management tools such as Google Adwords, FireClick, or Yahoo! Paid Search.

FEATURED ITEMS CONTROL
The Featured Items Control provides for more automated dynamic merchandising rules. These allow you to dynamically generate Hot Sellers for the Home Page and Landing Pages relevant to the category page or group page a shopper is navigating.

FRAUD MANAGEMENT CONTROL
With expanded configurability of User-Defined Holds, retailers can control fraud management by placing an order on hold for credit reasons, bogus addresses, specific countries, or just to monitor an operator.

MULTI-DIVISION BRANDING
SigmaCommerce 4.2 allows retailers to maintain and attach specifically branded documents and communication materials. The new Document Control allows retailers to build unique branding around each product in item detail pages. This creates a rich media “experience” while providing a quick and easy way to publish return policies, how-to videos, workshops, and instruction sheets. Using the CSS Import Utility, retailers can create and import unique site themes to enhance site ranking in search engines and give shoppers the experience they demand.