Wednesday, November 10, 2010

Royal Mail Testing Evening Package Deliveries

The BBC reports that the UK's Royal Mail is launching a trial of evening deliveries for customers in south-east England. The six-month pilot will apply to anyone living within the greater London M25 motorway (i.e., all of metropolitan London) who shops with House of Fraser or beauty chain L'Occitane.

Customers of those two retailers will be able to ask for items to be delivered by Royal Mail between 6pm and 10pm.

A recent study by Royal Mail found that 58% of people would do more of their shopping online if they could choose more flexible delivery options. Royal Mail is reportedly in talks with other retailers about the possibility of joining the trial.

Royal Mail Director Mike Brown told the BBC: "Consumers increasingly want more control over when and where they receive their orders, and Royal Mail is looking to fit the online delivery experience around the shopper, enabling them to select, rather than being told, when their goods will be delivered."

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