David Fry Redefining Role with Fry Inc.

Reports Internet Retailer - David Fry, president of Web design, development and managed services vendor Fry Inc., is moving to a part-time role with the company he founded in 1994. Rudy Pataro, who joined the company in 2001 and currently serves as both chief technology officer and vice president of sales, will head the company as president.

Fry, who will remain involved with the company as a strategy consultant and will continue to work with major customers, says he plans to take a larger role in his family’s long-time printing business. Fry says that’s part of the reason he sold the company last year to enterprise applications vendor Micros Systems Inc. for $49.7 million.

That deal brought Fry’s Open Commerce Platform and other eCommerce technology into the Micros Systems portfolio, which previously focused on point-of-sale and loss-prevention applications and includes the CommercialWare CWDirect and CWSerenade platforms (as part of Micros-Retail). It also extends Fry’s reach into the hospitality industry where Micros is well established, and other industry sectors, as well as internationally.