Wednesday, September 29, 2010

Lise Watier Implements iCongo eComm Suite

iCongo Inc., a leading eCommerce platform provider with B2C, B2B, multichannel, Order Management and Marketing systems, announced today that Lise Watier, a leading global beauty brand, has selected iCongo’s E-Commerce Platform, Order Management and Comprehensive Marketing Suite as the foundation for its online growth and brand extension.

With iCongo, Lise Watier will have "a robust and flexible platform and suite of tools to create a successful social commerce channel," says iCongo.

The online storefront will provide customers with complete self-service access, while supporting social interaction and user contributions, with features such as customer ratings and reviews, user recommendations and social applications. Lise Watier Customer Service representatives will be available via phone and online chat to quickly respond to customer inquiries.

With the iCongo E-Commerce Platform, Lise Watier will leverage a centralized marketing engine allowing content to be accessed and shared for various online marketing activities including microsites, galleries, search marketing, email marketing, promotions and more.

“Lise Watier is eager to become even more accessible to women across Canada by offering them a unique beauty shopping experience through a user-friendly online channel. We have selected iCongo because they have demonstrated how – through both their technology and services – Lise Watier can achieve healthy results and see continual growth by driving greater value for our customers” stated Serge Rocheleau, CEO of Lise Watier Cosmétiques.

“We are pleased to be working with a globally recognized and leading beauty brand like Lise Watier.The iCongo eCommerce Platform will provide Lise Watier with a comprehensive suite of marketing and eCommmerce functionality enabling them to drive continual revenue growth for the organization.” added Irwin Kramer, CEO of iCongo.

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