Monday, January 03, 2011

DemandTec Acquires Assets of Applied Intelligence Solutions

DemandTec, Inc., the collaborative optimization network for retailers and consumer products companies, announced that it has acquired the assets of Applied Intelligence Solutions, LLC (AIS), a developer of intelligent software solutions for the retail enterprise, with a specific focus on softline retailers.

With this transaction, DemandTec has secured intellectual property applying complex pattern recognition techniques to softline and other short lifecycle retail categories. Additionally, the transaction brings to DemandTec industry expertise in software application development for retail softlines.

DemandTec will leverage AIS's MarkdownXpert workflow and science in Markdown Optimization, a DemandTec software service currently used by multiple retailers which allows the design of optimal plans that set markdown timing and depth to maximize profitability and inventory objectives for clearance items. Markdown Optimization is a component service of DemandTec Lifecycle Price Optimization™, a comprehensive solution for managing and optimizing pricing across the entire store.

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